Arm and Hammer: A Hammer Household Name

Arm and Hammer is a company that was created in 1840 by brothers in law, Dr. Austin Church and John Dwight. Their base product was bicarbonate of soda, known by its more common name baking soda. Today, it is one of the few companies that can claim seniority with the American community. It has been around since the 1800’s and can still boast that it is still a household name going as strong as ever! Why? Because you can use baking soda for just about anything!

“I use baking soda for a lot of things.” says twenty-six-year-old mother, Alexis Jones. “It can be used to help settle your stomach; it can help whiten your teeth. It can even help to whiten nails! I'm not even sure that we know what all it is capable of!”.

A sentiment many felt after looking at the listing of uses for baking soda placed on ThankYourBody.com. It is safe to say a company could not ask for a more universal product. According to the list, Arm and Hammer Baking soda can not only be used as solvent in cleaning, it is also safe to consume to fight heartburn and stomach aches. On top of this, it is widely used as a tooth whitening product by many major brand name toothpastes. The number of products that use baking soda as a base ingredient are countless.

Wide usage of this product signifies one monumental thing for the Arm and Hammer brand, trust! For a product to be usable in many different fields ranging from health care to cleaning signifies that this brand of baking soda is made to a high standard and is something that can be counted on. And there is nothing better to customer than a product that they can count on! “My Grandmother used it. I’m sure her mother used it and I’m going to keep using it as well!” Alexis states with a smile. Seeing how this product has failed to decline since its jump on to the scene in 1840, you can be sure there are many more generations of Arm and Hammer users aside from this one. Loyalty and longevity, that is what makes ARM and Hammer Baking Soda a household name!